Our Vision & Strategy
Founded in Manchester in 2006, boohoo group is a fashion forward, inclusive and innovative business. The Group's brands are complementary, vibrant and scalable, delivering inspirational, on-trend fashion to our customers 24/7. The diversity of our brands, including the group's 5 core brands, boohoo, boohooMAN, PrettyLittleThing, Karen Millen and Debenhams, enable us to serve a broad customer base, globally, with a primary focus on the UK and US markets. Since its acquisition in 2021, Debenhams has been transformed from a retailer into a digital marketplace with a capital-light, low-risk operating model and a focus on fashion, beauty as well as home. Boohoo group is concentrated on driving sustainable, profitable growth with technology and automation increasing efficiency across the business.
Historical financial performance
| Year ending February | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|---|
| GMV (1) | - | - | - | - | - | 2,086 | 1,809 |
| GMV Growth | - | - | - | - | - | - | -13% |
| Sales | 580 | 857 | 1,235 | 1,745 | 1,983 | 1,769 | 1,461 |
| Growth | 97% | 48% | 44% | 41% | 14% | -11% | -17% |
| Adjusted EBITDA (2) | 56.9 | 84.5 | 126.5 | 173.6 | 125.1 | 63.3 | 59 |
| Adjusted EBITDA Margin | 9.8% | 9.9% | 10.2% | 10.0% | 6.3% | 3.6% | 4.0% |
| Net Cash / (Debt) | £133.0m | £190.7m | £240.7m | £276.0m | £1.0m | £5.9m | £(95.0)m |
1. GMV is all merchandise sold to customers after cancellations and returns, including VAT, carriage receipts and premier subscription income.
2. Defined as profit before tax, interest, depreciation, amortisation, share-based payment charges and exceptional items.
AGM
Financial calendar